Festival and Farm - Live Together in Perfect Harmony
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Festival and Farm - Live Together in Perfect Harmony

25/10/2017

This year, Farm Business Innovation - EN Best Trade Show Award Winner 2016 - is taking place at Birmingham's NEC on 8 & 9 November.

From weddings to renewable energy solutions, from go karts to ice cream, the range of topics covered at our event is staggering. One of the hottest topics covered extensively at this year’s Farm Business Innovation is festivals & events. Whether you choose to venture into the world of music, food, film, folk, beer, or even invent your own event or festival, this area can be a very lucrative market to tap into.

However, no matter how big or small an idea may be, there are always two fundamental factors anyone needs to consider if they want to launch their own. They need to understand the entire process of hosting an event from concept to cleanup as well as preempt the impact their event will have on their existing business.

Running a festival or event whilst also managing a primary enterprise is a fine balancing act which can take time to perfect, luckily our show has attracted some of the country’s finest speakers from industry giants to help you plan the perfect event including Michael Eavis, creator and MD of Glastonbury Festival and Worthy Farm. Glastonbury is arguably one of the most famous music festivals in the world, attracting an audience of around 175,000 people and boasts a lineup of iconic artists including David Bowie, Sir Paul McCartney, Stevie Wonder, Beyonce and Adele. He will discuss the ups and downs of how festival and farm work together.

Iain Beaumont, castle director at Powderham Castle, will cover a broad range of topics in his seminar, including licensing and ‘getting the basics’ right. He will also explain how to work with promoters and event production companies. Powderham Castle hosted Radio 1’s Big Weekend in 2016, pulling on over 50,000 people. With music being a principal component of the Castle business, Iain is able to help give an insight to anyone who wanted to understand how to break into this area.

David Boyle & Jared Bowers from Kelburn Castle and Country Centre will review the complexities of managing a 3,500 acre rural estate and the innovative and creative business activities that have been developed to support it. This includes the world famous Kelburn Graffiti Project, attracting and managing 70,000+ visitors to their country centre, creative public events, private functions, land leasing and more. Forging a strong working relationship between art and nature, Kelburn has developed an operational ethos that is predicated on this relationship and seeks resourceful methods for maintaining a large estate.

If you think your land or estate could be the perfect venue for a brand new event, then you must attend Farm Business Innovation. Your land could play host to one of the most hotly anticipated events the UK has to offer.